Category: Food
September 2020 - June 2021

Momo is a Milanese reality born in November 2015 from the meeting between Marzia and El Hadji, wife and husband.
There is a bit of her Milan and a bit of his Dakar in this place, which has become a landmark for the neighborhood community over the years.
It is a place where you can feel at home, every day, from 6 a.m. to 2 a.m., from breakfast to after-dinner drinks, but where you can also buy home decor items and ethical fashion made in Senegal.


  • Brand awareness: Increase awareness of Momo Market and improve the visibility of its articles.
  • Brand positioning: Improve storytelling around the very interesting stories that make Momo unique.
  • Lead generation: Increase traffic to the venue by diversifying the clientele and occasions (ie. smartworking) and push the delivery service (brunch – healthy food – Senegalese dinners).


  • Initial strategic consulting (analysis of market, competitors, target consumer, offer, positioning).
  • Identification of key messages to be enhanced.
  • Drafting of a Marketing Roadmap document containing guidance on the strategic direction to be taken at the marketing and communications level.
  • Drafting of a Social Media Strategy document containing guidelines for subsequent internal management by the client.
  • Shooting and Content Creation for social pages.
  • Digital PR activities.
  • Dynamic social insight monitoring.