Podere Conti

Category: Travel
April 2021 - August 2021

Luxury Agriturismo, farm, KM0 restaurant, location for shootings and events, Podere Conti is unique: for the air you breathe, for the meeting of different cultures, for the contact with nature, for the attention to details. Not just any old Tuscan farmhouse, on the contrary.


  • Increase awareness about Podere Conti and make it a wish list destination.
  • Bridging the loss of foreign guests and weddings by diversifying the offerings strategy and expanding target guests and booking opportunities (ie. smartworking).
  • Identify and develop new opportunities (ie. weekend brunch, picnic, yoga retreat, poolside aperitif).
  • Improve storytelling around the multiple experiences that make a stay at Podere Conti unique.


  • Initial strategic consulting (analysis of market, competitors, target consumer, offer, positioning).
  • Identification of key messages to be enhanced.
  • Drafting of a Marketing Roadmap document containing indications of the strategic direction to be taken at the marketing and communication level.
  • Declination of the new Social Media Strategy.
  • Shooting and Content Creation for social pages.
  • Social Media Management and guidelines for internal Community Management.
  • Creative Direction (new offer package, gadgets, printed materials, local collaborations).
  • Digital PR activities.
  • Dynamic social insight monitoring.